Saturday, 9 September 2017

Another Day Another Lifetime – THE DAVID***

Another Day Another Lifetime-I Would Like To Know/I’m Not Alone/Sweet December/Tell Me More/Now To You/Professor Crawford/Time M/So Much More/Mirrors Of Wood/Of Our Other Days

Another Day Another Lifetime was the sole album release from the Los Angeles psychedelic pop group The David. Comprising eastern chants, western beats and featuring a unique instrument invented by the group, the Plasmatar.

“This album is a really good but much overlooked gem of psychedelic pop. It's actually a lot more than a pop record because there is a clear touch of garage rock, psychedelic rock and even baroque pop. The songs are mostly written really well and there are many great hooks.”

“Surprisingly solid from track to track psych pop album with organ swirls, guitars and a nice rhythm section enhanced by interesting production, with good horn arrangements and strings. The lyrics are heartfelt simple paeans to the psychedelic experience and the oscillation between the moment and eternity.”

“Do not fall for the Left Banke comparisons with this one. The only thing in common is the occasional string/horn arrangements, and that's hardly a unique attribute for 60s pop. The songwriting is actually pretty bad, it's all very monotonous psych/garage-style melodies and chord progressions, not to mention awful lyrics. And there's no piano or harpsichord here, just some fuzz guitars and organ.”

“Features the one and only 'plasmatar', an instrument invented by the group, gave The David one of the most distinctive sounds in the psych scene.”

“It's so diverse musically, from straight ahead rock to baroque, Indian and even West Indian sounds, all beautifully integrated into the whole. As a teenager this album was definitely in my pantheon of favourites. I never tire of listening to it and it still sounds fresh to me.”

Another Day Another Lifetime is simply one of the greatest and most creative songs to come out of the psychedelic era of the late 1960s, with excellent musicianship and lead vocals. It's hard to believe that a song this good is so-little known in rock music circles. Surprisingly for a group which made only this one album, the majority of the other tracks are enjoyable as well.”

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