Wake Up Its Tomorrow - STRAWBERRY ALARM CLOCK****

Nightmare Of Percussion/Soft Skies No Lies/Tomorrow/They Saw The Fat One Coming/Curse Of The Witches/ Sit With The Guru/Go Back You’re Going The Wrong Way/Pretty Song From Psych-Out/Sitting On A Star/Black Butter Past/Black Butter Present/Black Butter Future

Wake Up Its Tomorrow, the follow up album from US psychedelic band Strawberry Alarm Clock, surprisingly failed to chart given the huge success of its predecessor only a few months earlier. This phenomenon is consistent with the relatively short shelf life of quite a few American bands from this period.

"Another very solid release from this quintessential 60s psych outfit. This one is slightly more commercially oriented than their debut, but it's also still highly psychedelic and features the same amazing period flavour as well."

"This is a really nice psych rock effort and it really evokes the era. Nothing actually too distinctive, and occasionally veering toward flower pop, but there are several very nice tracks. It also flows quite well, track to track, and ends up as a great LP."

"A real gem of melodies, well crafted compositions and top notch musicianship. Tomorrow deserved to be a million seller hit. So, everything, absolutely everything on this record is enjoyable, from the kind of drums mayhem in the rightly called Nightmare Of Percussion, to the finale brought by the Black Butter trilogy. Love sunshine pop for ever."

"Excellent album by this sadly underrated group. The music here is very high quality psychedelic pop/rock with lovely melodies and harmonies."

"Once the LP is popped on the listener is immediately transported back to a time of day-glo fashions, LSD and prankster games. A shot of youthful 'feel good' adrenaline when anything was possible and the sky was the limit. Amazing sixties atmosphere resonates from this LP like no other. A true sixties classic."

"Its a wonderful album from the first to the last track. But what matters is that the music here is great, lovely melodies and harmonies. Dreamy, heavenly arrangements. A true psychedelic gem."

"Essentially a mix of nice, sunshiny 60s pop songs with Beach Boys-esque harmonies, and some weirder and frankly bizarre psychedelic offerings. If the album consisted solely of one of these two categories of songs I'd rank it slightly lower, but as it is, this ends up as a rather interesting and entertaining release."